This channel has attracted over 2 million views to date and is the main source of traffic to our e-commerce website, without us having to pay a penny for advertising. For example, I have created a very niche product, (filmed lesson observations for teacher development) and offer five minutes extracts from these on YouTube. Attracting traffic to my websites and landing pages. Personally, I use the platform for a different and more achievable reason. The fact is that, with just 3% of channels getting 90% of all views, competition for viewers is tough, and making even moderate returns from advertising revenue based on views requires millions of views every month.
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YouTubers are now creating quality content, achieving relative fame, and some making real money from the platform.
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